Case Studies
At Vision, we understand that no two projects are exactly alike. Using our experience and our technology, we build custom solutions that meet the needs of your marketing challenges and get results each and every time. We offer a vast array of services, and have an extensive case study library. Please contact sales@visionps.com at any time to request further information. Below are just a few samples from some of the many successful projects in our portfolio.
Cross Media Dealer Campaign
A client needed to promote sales for a specific group of products for its dealers. Vision used several technologies to go beyond the bounds of most Cross Media sites and built an integrated campaign of Personalized URLS, email, direct mail and IVR technology to stimulate and track results at the corporate, reseller and consumer levels. With an outstanding 4% response rate from a compilation of 150 lists, our campaign created about 700 unique orders with estimated sales exceeding $725,000.
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here to request a PDF containing the full-length case study.
Web-to-Print Ordering
A leading candy manufacturer was looking for a new way to increase sales and retention, automate their online ordering process and reduce their customers’ order lead time. Vision designed and produced a personalized wrapper and a customized web-to-print order system with order tracking, which increased retention by 40% and generated a staggering 75% increase in online sales over the previous year.
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here to request a PDF containing the full-length case study.
Dealer Web-to-Print Promotion Campaign
A client with over 500 independent dealers needed a way to allow their dealers to personalize direct mail as part of a promotional campaign. Vision designed a highly customized Web-to-Print site with secure data management that allowed dealers to personalize, print and mail pieces to their individual customers. The site and various promotional campaigns that utilize it allowed the dealer to expand their business and the client to maintain their leadership in a very competitive industry.
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here to request a PDF containing the full-length case study.
Direct Mail Campaign
A growing medical center needed an inviting way to tie together its non-emergency satellite sites that serve diverse populations and demographics. Vision customized more than 7,000 uniquely personalized postcards for homeowners in primary service areas. The campaign significantly increased center awareness and many reported 24 - 28% increase of new patients.
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here to request a PDF containing the full-length case study.
Direct Mail Campaign
A leading packaged goods research company needed high-tech image and design materials for an industry conference they were sponsoring. Using many different techniques and mediums, our creative design team came up with a wide range of eye-catching printed pieces, CDs, web pages, T-shirts and tattoos.
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here to request a PDF containing the full-length case study.
Customer Loyalty Program
A leading auto dealership was looking for ways to improve and expand their customer service approach. Vision established a Customer Loyalty Program, which included personalized loyalty cards offering special discounts at fine restaurants, hotels, spas and other entertainment venues in their area. Due to Vision’s unique approach, the conversion rate for prospects increased by more than 50%, customer retention rates increased by more than 15%, and the dealership now has the highest customer satisfaction rate in the region.
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here to request a PDF containing the full-length case study.
Variable Printing
A family-owned franchise restaurant wanted to increase sales and develop improved customer relationships by promoting themselves alongside their privately labeled bottled water. This goal was achieved by creating a scratch and win game on the labels of their bottled water. Sales increased by an impressive 18%!
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here to request a PDF containing the full-length case study.
Custom Specialized Commerical Printing
One of the world’s largest manufacturers of private label paints needed to simulate the colors, finishes and textures of eighty-four separate paint chips for their Faux Technique and Venetian Plaster lines. The chips had to showcase one to two different paint colors and techniques and reflect the paints’ full range of multilayer faux finishes. Hand-painted samples were scanned or photographed depending on which method gave the most exact representation. To reproduce the most accurate effects and achieve the client’s goals, Vision used a combination of metallic inks and special ink mixes, as well as spot and tinted varnishes.
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here to request a PDF containing the full-length case study.
Large Format Graphics
A leading oil & gas company needed to produce a wide array of “Grand Opening” materials on a tight schedule. These materials required offset-quality printing without running on a conventional press, multiple print materials for multiple items and color matching between all materials and all print devices.
Leveraging our full range of large and small format digital print solutions, Vision delivered nearly 60 different pieces of sales collateral, meeting the client’s tight deadlines and low budget parameters while maintaining high offset quality.
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here to request a PDF containing the full-length case study.
Large Format Graphics
A landmark Chicago entertainment and retail complex wanted to enhance and enliven an
architectural space of over 8,000 square feet while also providing effective directional signage to unite a group of buildings. Using 3M permanent vinyl and a durable lamination to protect high-tech illustrations of historical, celebrity and contemporary photographs, Vision produced a finished product that was engaging, functional and long lasting. Drawing praise from its neighbors, the visuals captured the interesting neighborhood history while merging its newer, more avant-garde sensibility.
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here to request a PDF containing the full-length case study.
Large Format Graphics
A premiere loft condominium development needed quality signage that would withstand two years of weather and construction and print collateral that would evoke an upscale, contemporary urban feel. Vision’s design team came up with the perfect look for their development sales center interior signage and collateral. The client was so impressed that they awarded Vision the remaining graphic components and complete responsibility for all future marketing communications.
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here to request a PDF containing the full-length case study.